Call a capability a cost centre long enough and it will behave like one. You will fund it like overhead, staff it for throughput, and then be puzzled when it never moves up the value chain. India's Global Capability Centres are the clearest example. There are roughly 1,700 of them, employing close to 1.9 million people and generating on the order of $64 billion a year, according to NASSCOM. And yet many are still described inside their own parent companies as a cost line to b

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